SME's success using Feathr is now available as a free downloadable case study.
SME, formerly known as the Society of Manufacturing Engineers, puts on a lot of great events. The manufacturing industry is bustling and SME’s trade shows are always packed with the latest in manufacturing technology. But SME did not have the latest in digital audience reach. Understanding that they could do more with data, SME’s Amanda and Patti looked to Feathr to meet the goals they had for their 2017 events. For their big EASTEC show, Amanda and Patti needed to expand their audience to people who had never been in contact with SME or attended EASTEC. Using Feathr, they got what they aimed for. And much more.