Topics: Data & Analytics, Product, News
One of Feathr CEO Aleks Levental’s favorite hobbies is making molehills out of mountains.
Make no mistake though--he runs a tight, secure, and data-driven ship. But he has a way of not sweating the things that can keep other people up all night. GDPR is one of them. In this article we'll be learning why GDPR is a historically important change in how the EU protects personal data, and also why there’s no need to panic whatsoever.
Topics: Video, Data & Analytics
The
Topics: Webinars, Data & Analytics, Digital Marketing
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Open rates, click rates, conversion rates – all more difficult than ever to keep up.
Savvy event marketers differentiate their marketing to stand out from the noise and solve this problem
That means delivering more relevant communication to the right people at the right time. And that all begins with automated segmentation.
Watch Feathr Chief Customer Officer Abhay Khurana's webinar to learn about:
So, how is your event doing with digital?
“Umm, yea, you know...”
Yea, we do know. It's a tough question for most event organizers to answer.
And it makes sense that it would be. You have so many other responsibilities to handle to make your event successful. That’s why even the most progressive event organizers from the largest event companies in the world are generally unable to answer that question.
But tracking and measuring the digital analytics of your event is absolutely critical. Digital is eating the world and whether you are ready or not, the success of your event is becoming more and more dependent on its digital presence, marketing, and monetization.
Digital metrics and analytics are the foundation for digital success. But the metrics world is confusing and there are literally thousands of digital metrics to choose from. Which ones are right for you?
And, more importantly, how can you get started easily so that you can get back to focusing on what matters - growing and improving your event.
Join Aleksander, CEO and Co-founder of Feathr, for a thorough look at the world of digital metrics and analytics - all from the perspective of an event professional.
