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Feathr, a startup company building digital marketing software for conference and trade show organizers, was voted the winner of the Third Annual Event Innovation Battlefield last week at the Society of Independent Show Organizers (SISO) Leadership Conference in Dallas, TX.

Four technology companies were invited to pitch the exclusive audience of approximately 250 event industry executives. Each was given fifteen minutes of stage time (including audience Q&A) to present their company’s product, followed by an audience vote for the best solution. When the dust settled, Feathr was declared the victor.

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