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Feathr Learning Resources

Keep up on data activation and audience engagement trends. Learn about upcoming Feathr training and events.

Guides and Resources

Hand-written (OK, typed) guides meant to help you easily use technology to grow and improve your events.

How to Build Irresistible Referral Programs and Boost Registrations Through Your Event Partners

Learn about simple incentives will turn your event partners into event advocates and grow your event through referral programs.

5 Easy Steps to a Successful Event Retargeting Campaign

With some thoughtful planning and ongoing attention, an optimized, high ROI retargeting campaign is well within reach.

Your 365-Day Event Monetization Opportunity

What are you doing to monetize your event beyond the three-day extravaganza? Thoughts on reimagining your event.

How to Use Lookalike Modeling to Target New Event Audiences

Your existing customers are the best starting place to find new ones. A quick guide to lookalike modeling.

It’s Time to Stop Thinking About Your Event as Just a Three Day Affair

Your sponsors and exhibitors want to get in front of your audience. How are you facilitating and monetizing that transaction?

The Essential Guide to Digital Analytics for Events

The success of your event is becoming more and more dependent on its digital presence, marketing, and monetization.

Feathr Events

Meet with peers and Feathr staff to discuss and explore topics like digital advertising, attendee retention, and more.

Feathr Live DC 2/23/18

Join Feathr and ASIS International for a presentation on how ASIS is overhauling its business model and how your association can follow suit.

Feathr Live London 2/28/18

Feathr goes international! Join us at London's Hand & Flower for a discussion of event tech, profits, and growth through referral audiences.

Feathr Live Chicago 6/25/18

Join Feathr in the Windy City for a breezy morning of networking and insights with your event and association peers and leaders. See you there!

Feathr Webinars

Practical insights and advice on attendee acquisition, exhibitor referrals, digital sponsorships, and more.

Five Things Successful Organizers do to Create Referral Programs that Perform

Discover how to develop a referral program that exhibitors, sponsors, speakers, and other partners will reliably participate in.

How to easily build data driven campaigns that will make attendee acquisition soar

How to easily use data to improve your marketing – without expensive tools, hires, or corporate buy-in.

A Crash Course in Retargeting for Events

Learn about retargeting and how you can use it to boost customer acquisition and engagement for your event.

How Top Events Leverage Referrals to Drive Massive Growth

A deep dive into the world of referral marketing with an emphasis on technology that improves efficiency.

Exhibitions Under Siege

Live gatherings are in our DNA. But new audience expectations are changing everything.

The Key Audience Segments to Automate and Engage BeforeYour Next Event

Discover how automated segmentation delivers more relevant communication to the right people at the right time.

News

Feathr related news and announcements.

mdg and Feathr Expand Partnership

We're renewing and expanding our partnership to help associations and events grow and monetize their audiences.

4 Reasons Why Feathr + Freeman = Better Events

Feathr is excited to announce a strategic partnership with Freeman, the world’s leading provider of brand experiences.

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