If you’re looking to amp up your sponsorship strategy in 2020 and beyond, this book has everything you need. Get ready for a close look at all of the ways you can leverage digital sponsorships.
We’ll start with some common tactics you might already be using and then zoom into sponsored retargeting. You’ll learn how to retain or earn back any sponsor revenue you might have lost in recent months and how to offer more competitive sponsorship packages – all while creating a reliable new revenue stream for your association.
• Why 2020 event cancelations mean you absolutely need to be offering digital sponsorships
• The importance of multi-channel sponsorship packages and how sponsored retargeting stacks up
• How to package and price your sponsorship offerings, with 3 campaign templates you can start using immediately