Nonprofit Marketing Blueprint: Strategies for Impact and Growth
Tune in to this panel discussion covering a blend of strategic foresight and practical wisdom essential for today's nonprofit leaders that will drive growth and deepen connections in the new year.
Key takeaways include:
- Adaptive Marketing Strategies: Learn how to dynamically adjust your marketing plan to stay ahead in an ever-evolving landscape, ensuring your organization's message resonates powerfully and effectively.
- Data-Driven Leadership: Uncover methods for utilizing data analytics to make strategic decisions, optimizing your campaigns for maximum impact and efficiency.
- Engaging Storytelling in a Digital World: Explore the art of crafting compelling narratives that captivate and retain your audience, strengthening your organization’'s emotional connection with supporters.
- Engagement and Retention Tactics: Discover new methods for engaging your audience, fostering a community of loyal supporters through innovative and personalized approaches.
Panelists:
Joshua Alcorn’s been raising money ever since Maple Lane Elementary’s ‘Tags for Tots Coin Drive’ in 1988. Since then, he’s raised money for every school he attended, politicians up and down the ballot and charitable causes near and dear to his heart.
Josh is a Co-Producer of the Nonprofit Storytelling Conference, the Fundraising Problem Solver at Work Less Raise More and President of JMA Strategies, his own fundraising advisory firm.
Dan Reed, CFRE, is the senior account director of digital fundraising for Media Cause. In 2021, Dan earned his Certified Fund Raising Executive (CFRE) designation. Dan also holds his master’s degree in strategic fundraising and philanthropy. Prior to Media Cause, Dan held positions at Us TOO International Prostate Cancer Education and Support Network, the Smithsonian Institution, and World Food Program USA.