How to Write Better Fundraising Emails

Email remains one of the most impactful channels for nonprofit marketers — but only when you use it the right way. Whether you’re promoting an event, launching a campaign, or simply staying in touch with supporters, your message has to break through the noise and inspire action.

In this session, we’ll share creative tips and real-world examples of emails that get opened, get read, and drive results.

You’ll learn:

• Best practices for subject lines and preview text to boost open rates
• How to write email content that resonates with your audience
• Smart segmentation strategies for personalized outreach
• Real email examples and templates you can adapt for your next campaign

Whether you're a newbie or an email marketing pro looking for inspo, this session will leave you ready to hit send with confidence.