Fundraising
Transform visibility into measurable growth.
Find all the industry-leading fundraising tools you expect on the Feathr platform — like branded pages and customizable, mobile-friendly forms — plus one significant standout: Feathr Growth Credits. The only tipping mechanism that funds your future campaigns.
Donor engagement
Meaningful connection, lasting impact.
There are people waiting to engage with your organization, and we’re here to help you find, connect with, and activate them. Whether online or in-person, we’ll help you reach your supporters where they already are, ensuring you’re never “the best kept secret in town".
Integrations
Seamlessly plug-in to your ecosystem.
Meaningful work is hard work. Our aim is to make it a little easier. The Feathr platform enables you to connect your tools and streamline your workflow so you can connect your CRM, have seamless data sharing, create automated workflows, and so much more.
Reporting & Analytics
See your impact in real time.
Marketing without accurate reporting is like driving without an instrument panel. It’s mission critical to know what’s working for your organization. See performance, measure impact, track results, and track every visit with our in-depth suite of features.
Fundraising
Feathr Intelligence (AI-Powered)
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Campaign IQ Get AI-powered recommendations to optimize budget allocation and boost ROI. |
Auto-Optimization Automatically adjusts bids and placements to ensure efficient spend and better engagement. |
Pixl Group Builder Use plain English prompts to dynamically segment audiences based on real-time data. |
Audience IQ Find and reach more people like your top supporters across devices and platforms. |
Ads & Targeting
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Retargeting Re-engage past website visitors with personalized ads that remind them to take action. |
Geofencing Reach supporters in real time within defined areas, like cities, venues, or campuses. |
Keyword Search Show ads to people actively searching online for topics related to your cause or mission. |
Pixl Plus Combine website and email audiences in one campaign to reach supporters across devices. |
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Lookalike & Affinity Audiences Find new supporters who share traits with your most engaged donors, members, or attendees.
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Meta from Feathr Use first-party audience data to deliver personalized, retargeted Facebook ad campaigns.
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Google Ad Grant Integration Connect your Google Ad Grant account to run and track keyword campaigns directly within Feathr.
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Email Marketing
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Single Send Easily send one-time emails like newsletters or announcements with a drag-and-drop builder. |
Smart Send Boost open rates by sending emails at the best time for each recipient using smart delivery. |
Auto Send Trigger emails automatically when supporters act, like visiting a page or starting a donation. |
Drip Campaigns Automate a series of emails to steadily build interest, trust, and supporter engagement. |
Campaign Orchestration
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Projects Organize campaigns, audiences, and creatives for each event or initiative. |
Campaign Builder Step-by-step wizard to set objectives, budgets, and channels for each campaign. |
Flights (Templatized Campaigns) Playbooks with audiences, budgets, and recommendations for quick launch. |
Goals & Conversion Tracking Define goals and track registrations, donations, and other key actions. |
Reporting & Attribution
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Super Pixel (Web Tracking) Track every visit and action on your site — even from anonymous visitors. |
Campaign Reporting View ad, email, and donation results together in one simple dashboard. |
Flight Reporting Track campaign success by specific goals, such as donations or registrations. |
Project Reporting View all campaign results for a specific initiative, from events to fundraising drives. |
Integrations
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Virtuous Sync donor and campaign data with your CRM. |
FundraiseUp Turn site visitors into donors through shared insights. |
Blackbaud Sync donor and gift data to keep records aligned. |
iMIS Sync member and contact data for targeted engagement. |
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Zapier Connect Feathr with 5,000+ apps to automate workflows. |
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Audience & Data Management
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Community Database Centralize supporter, member, and donor records for campaigns and reporting. |
Groups & Segmentation Build dynamic groups based on activity and attributes for smarter targeting. |
Custom Data Fields Add custom fields so Feathr matches your organization’s unique data model. |
Conversations Launch pop-up surveys to gather insights to personalize your outreach. |
Partner Activation
Pages & Forms
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Pages Create branded landing pages that connect directly to your campaigns and track results. |
Embeddable Forms Add mobile-friendly donation or signup forms to your site with a simple embed code. |
Custom Fields Capture the supporter details that matter most with flexible custom form fields. |
Domain Authentication Authenticate your sending domain to protect deliverability and brand trust. |
Creative Tools
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Template Editor Customize drag-and-drop templates so every ad or email matches your brand. |
Auto-Resizing Automatically generate the sizes you need so creatives are ready for every placement. |
Optional Creative Packs Add on professionally designed ad and email templates built by Feathr’s team. |
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TAKE FLIGHT TODAY 
