Good Marketing Brief

April is Volunteer Month — here's how to make it count

Isa Hasty on Apr 2, 2025 3:51:59 PM

 

124: April is Volunteer Month — here's how to make it count

It’s National Volunteer Month, a perfect time to recognize the people who give their time and heart to help missions like yours thrive. Whether leading events, supporting programs, or simply showing up when it matters most, volunteers are a powerful force behind the work nonprofits do every day.

This week, we’re highlighting ways to engage, support, and grow your volunteer community — plus, tools to strengthen donor loyalty, expand your reach, and lead with resilience in 2025.
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The take-home template

Volunteers power the work nonprofits do, and making sure they feel valued and supported is key to keeping them engaged. This volunteer experience survey template helps you gather meaningful feedback so you can strengthen your volunteer program and create an experience that keeps people coming back.

Snackable snippets 

Volunteer engagement strategies for smart organizations 📖

Every volunteer interaction shapes how people feel about your organization and can determine whether they stay involved. This guide walks you through smart, strategic ways to strengthen volunteer engagement.

More about recruiting and managing volunteers 📖

Looking for more information about expanding your volunteer program? Candid covers everything from recruiting and matching volunteers to managing legal considerations, tracking impact, and boosting retention.

Join us for ImpactUp: Hold Fast 📽️

Feathr is proud to partner with We Are For Good for ImpactUp: Hold Fast — a free virtual summit on Thursday, April 10, for nonprofit leaders navigating today’s uncertainty. Register today, and walk away with a resilience plan to help you stabilize and grow in 2025.

Boost your reach with search-based targeting 📖

If you’re not tapping into search-based advertising, your nonprofit could be missing one of the most powerful and cost-effective ways to reach new supporters. This blog breaks down how to make the most of Google Ad Grants and keyword-based targeting.

For your inspiration folder

Points of Light is celebrating 50 years of recognizing volunteers in their community. During National Volunteer Week (April 20–26), the organization is spotlighting the incredible impact of volunteers and encouraging more people to join the movement and make a difference.
 


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