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Topics: Case Studies

Case Study Preview - National Confectioners Association's 2018 Sweets & Snacks Expo earns 30x ROI using Feathr!

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Having proven that Feathr's platform worked wonders to grow its show in 2017, National Confectioners Association set out to smash its impressive record for 2018's show. Continue reading to find out how they did.

With a popular show bursting at the seams with delicious candy and more, NCA's Sweets & Snacks Expo is a hot ticket. It's no surprise that NCA would use the hottest ticket in digital marketing for events to grow its show year after year. 2018 was NCA's second year using Feathr, and proved experience points count.

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2018 Sweets & Snacks Expo show floor.

In year two, NCA improved its already impressive growth stats. We've published a more in-depth case study (link below), but check out these numbers. Where else have you seen ROI like that? 

  • 2500+ registrations earned through Feathr campaigns
  • 900k ad impressions
  • 30x ROI on ad spend!

Goes to show that things are pretty sweet in candy land, thanks in part to the power of Feathr.

To learn more about NCA's success and to see examples of creatives used for their campaigns, check out our full case study here, and see even more on our Customers page.