The end of year isn't near, it's here ...

3 min read

Sep 27, 2023 10:23:46 AM

Delivered weekly, the Inflight Briefing is designed as a blueprint for the builder and inspiration for the curious. It's for those doing good marketing.

048: The end-of-year issue

It’s finally here! The moment we’ve all been waiting for …

Ok, we understand that the end-of-year season brings some stress too.

But we believe marketing is Good and has the unique opportunity to push your organization forward. And with a little hard work and a lot of fun, we're convinced that this year-end will be one to remember.

Snackable snippets

A year-end flight plan 📖

This Feathr built, comprehensive toolkit offers nonprofits a clear path to effective digital marketing for year-end fundraising. Explore articles on Giving Tuesday tactics, access our library of swipe files and ad templates, and watch guiding webinars for proven strategies that lead to donations.

Stay curious, my friends 🎥

This TED Talk is all about the power of curiosity. School really does a number on curiosity, but channeling that inner child and humility can help you get where you want to go. One of the most interesting findings in Dr. George Land’s study was that curiosity actually has a positive impact on personal relationships. Who knew questions were really so powerful?

Causevox’s end-of-year toolkit 📖

30% of charitable giving happens in the month of December. This is why it’s so important to have a strategy that works. We shared this resource last week, but we really don’t want you to miss it. CauseVox does a really great job of breaking down key tactics and timelines required for a successful end-of-year campaign.

In the news

The Miami Dolphins scored 70 points on Sunday. Where’s the marketing here? Instead of breaking the all-time record of 72 when they easily could, they decided they were above it. One thing they’re not above: playing their hearts out!

Corn Kid is back! He’s now working with Green Giant in their first national ad campaign since 2016. Sometimes marketing is simply about enthusiasm!