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iMIS + Feathr Integration

Forget about manual import hassles. Feathr stays in sync with iMIS, automatically updating key contact data, importing new member details, and maintaining status updates like membership and event registration.

Run hyper-targeted campaigns with the help of enhanced data about your audience and members, such as membership type or active certifications. 


Feathr & iMIS serve 150+ organizations


Why nonprofits choose Feathr and iMIS


Make your members feel seen

People are unique and they like when it's recognized. Segment your messaging based on their individual behaviors, interests, and needs to drive the best engagement your nonprofit has seen.

  • Sync member status to trigger a new member welcome series
  • Combine member data, like membership status, with digital engagement data to get even more specific with your campaign targeting
  • Automatically remove new member sign-ups and event registrants from acquisition campaigns
  • Personalize marketing content based on member interests

Simplify your marketing efforts

Automate your marketing campaigns across email, social, and advertising channels. When you sync your membership data into Feathr, your campaigns dynamically adjust to put people into the right campaigns for their needs.

  • Automatically remove new member signups and event registrants from acquisition campaigns
  • Send a followup email to people who visit your course registration page but don't sign up
  • Run reminder ads that automatically target people when their membership is coming up for renewal

Surround them with your message.

Create a powerful omnichannel experience for each your members – potential, current, or lapsed. Reaching them across channels and devices with hyper-relevant messaging will make them far more likely to engage with your mission, attend your events, and stay loyal over time.

  • Serve ads on social and across the web based on email engagement or page visits.
  • Send emails based on ad clicks, form-fills, or other behavioral or demographic member data.
"Feathr brings a unique digital marketing solution that seamlessly aligns with iMIS. Associations and non-profits will now have an enhanced ability to launch and measure multi-channel campaigns with full 360° visibility into all member interactions. It’s another powerful best-of-breed solution our clients can leverage and we’re very pleased to welcome Feathr to the iMIS community."
edward wendling
Edward Wendling

VP of Strategic Partnerships, ASI

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