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Omnichannel marketing automation for nonprofits

Feathr automates your marketing strategy to surround your community with cohesive messaging across channels and give you greater visibility on your marketing performance.

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Reach people with the right digital touchpoints

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From growing awareness to retaining members and donors, omnichannel marketing is key to reaching people where they are with the right message. But this can be hard to manage on your own. 

Feathr makes it simple with campaign automations that serve highly personalized messaging at scale and reporting that visualizes the impact of all your marketing efforts in one place.

"We never do anything that's one-off. Everything is built into a waterfall campaign where somebody would get two, three, four touches followed up by something a little more personal.”
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Katie Adkins

Director of Communication and Marketing, The Food Bank for Central & Northeast Missouri

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“As opposed to maybe just a retargeting campaign, we’re running a really robust combination of campaigns that's already bearing fruit. During our early bird component, we dedicated $500 and we've already seen 24 conversions, which adds up to about $25,000. So it's been really successful.”
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Charles Mutscheller

Director of Marketing & Communications, Council on Tall Buildings and Urban Habitat

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Automate your omnichannel strategy with Flights

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Feathr’s easy-to-use marketing templates called Flights let you set up omnichannel campaigns to capture people wherever they are and move them seamlessly toward a conversion – like making a donation, becoming a member, or buying an event ticket.

Choose an out-of-the-box nonprofit template that fits your initiative or build your Flight from scratch in just a few clicks. Then sit back and watch as your audience members see the right message for where they are in the decision making process, from initial touchpoint to conversion and beyond.

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"The Flight templates have been really helpful and a good guide to remind myself what my goals are. I tend to be front heavy on them with targeting potential attendees through search keyword and affinity campaigns. Really the goal of those initial campaigns is to get more people to click through to our website so we can run retargeting and email campaigns later in the Flight.”
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Caitlin Bishop

Director of Marketing, Quad City Symphony Orchestra

Serve relevant messaging at scale

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Campaign automation ensures people see cohesive messaging across channels based on their unique behaviors. Serve ads based on email engagement. Send emails based on social media clicks or website visits. All of your campaigns play nicely with each other to deliver the right message at the right time to each audience member.  

Plus easy, automated segmentation lets you get as personalized as you want based on activities like donations, page visits, email opens, search history, event signups, or demographic data like location, profession, income bracket, and age.

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See what's working with omnichannel reporting

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Feathr’s easy-to-use marketing templates called Flights let you set up omnichannel campaigns to capture people wherever they are and move them seamlessly toward a conversion – like making a donation, becoming a member, or buying an event ticket.

Choose an out-of-the-box nonprofit template that fits your initiative or build your Flight from scratch in just a few clicks. Then sit back and watch as your audience members see the right message for where they are in the decision making process, from initial touchpoint to conversion and beyond.

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"The dashboard is what I look at the most – being able to see where things are effective. And the visuals are really helpful to drill down and see who we captured and where they're from. What campaign was it that they were a part of? Having all those things right there in one place is really helpful."
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Danelle Buckley

Director of Events and Operations, Association of California School Administrators

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