3 P’s of Digital Advertising: Programmatic, Paid Search, & Paid Social

There’s never been a better time to embrace digital advertising!

People are spending more time online than ever. That said, digital advertising provides a way for you to reach your audience whenever and wherever they are online. 

In this guide, we'll break down three digital advertising channels: programmatic advertising, paid search, and paid social. We'll cover the pros and cons of each, and provide our recommendations on how associations can effectively use each channel.

So what are you waiting for? Check it out.