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You know how valuable your event is, but sometimes other people need a little convincing. A great way to do that is to convey a sense of urgency by advertising pricing changes to a well-informed audience. These are called last chance offers, and we've seen them have great success increasing registrations when targeted to an interested audience. Read on to learn the details so you can start moving that needle today!

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Having the right technology is only half the battle when it comes to growing your association or event. If you don’t use your tools effectively, you miss out on the benefits – but for organizations that are already strapped for time and resources, implementation is often the hardest part.

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Getting feet to the convention center floor. That’s the ultimate goal of any event organizer, whether they’re putting on a giant international trade show or a small professional conference. Here at Feathr, we’ve worked with both kinds, and every type of event in between. Along the way, we’ve learned from some of the best event marketers in the world exactly what it takes to earn those registrations, and we’d like to share some of that knowledge with you.

So read on to discover five campaign ideas to get those feet running—not walking—to your next event.

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After doubling in size over the last two years, Feathr has moved into Gainesville’s Nimbus building, 14,000 square-foot office in the city’s growing Innovation District.

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